Doing Business in Brazil
Why Brazil?
Brazil is gaining increased attention from the international media and global investors. Many years of solid monetary and fiscal policies have allowed the country to face turbulences and global financial crisis soundly. Huge reserves of oil have been recently discovered in the pre-salt layer of its ocean waters and it has become known worldwide as a developer of alternative energy sources, such as ethanol and biodiesel. Here are some data and information on the country:
• The 9th Economy in the World;
• The economic engine of South America, with almost 50% of the market share, sharing borders with ten countries;
• Population of 190 million inhabitants with a large middle class expansion;
• Reached Investment Grade (Standard & Poor’s and Moody’s);
• Infra-structure investment of $ 280 billion in transport, energy, sanitation, housing and water resources through the Growth Acceleration Program - PAC
• Selected to host the 2014 World Cup and the 2016 Olympic Games;
• The biggest rain forest in the World and one of the biggest reserves of drinkable water;
• One of the major commodities reserves in the planet (Oil, Ores).
The Brazilian style of doing business is unique and may one day be a model for the world market. This business culture has emerged as a result of challenges, volume and size of the market, combined with a unique mix of cultures of the Brazilian people.
Business school students studying in Brazil will not only gain a sense of managing in the Latin America market, but they will also learn unique tools and skills that they can apply in their local economy.
International Study Programs
The BSP International Study Program is designed to provide a broad understanding of the key strategic fundamentals of the economic and business environment in Brazil and Latin America. A variety of lectures, case discussions, company visits and social activities are offered during the program.
BSP International Study Programs were designed for groups of EMBA, MBA and undergraduate business students who are studying in North America, Europe, Asia and Africa. These programs combine an educational component with on-site company visits, where students attend presentations by top management at a variety of national and multinational companies. The combination of lectures and corporate visits helps business students gain understanding of doing business in a leading emerging economy like Brazil.
The educational component includes topics such as:
• The BRIC phenomenon and implications for global growth;
• Brazil economy and business environment;
• Negotiating in multi-cultural settings;
• International business;
• Global Finance;
• Leading in Emerging Markets.
The program is completely customizable in terms of length of time, educational content, and whether there is a particular industry or functional focus at the visited companies. The module often includes social activities and networking with BSP students.
BSP has created programs for a variety of business schools, including the University of Toronto – Rotman School of Management, Santa Clara University, the University of Iowa, Lake Forest Graduate School of Management, Suffolk University, University of Pretoria, University of St. Gallen, Goizueta Business School, among others. Over 1500 international students have been to the International Study Programs at BSP in the last 10 years.
Benefits and Differentials of the Program
• BSP is the pioneer in Brazil teaching Masters Programs in English;
• Experience of studying at one of the best business schools in Brazil and in Latin America;
• Networking with top-level professionals;
• Exposure to the world of business and contemporary business practices;
• International academic and cultural learning experiences.
For more Information, please contact:
BSP International Study Programs
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